ON TOPIC
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by
Irwin Rapoport
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Solutions for tire re-use and
recycling are a priority
Rubber products, be they tires
or industrial and consumer
products, are an ever present
feature of the North American
consumer lifestyle. Finding
efficient ways to re-use and
recycle rubber has gained serious
traction, and an important
element of that process is
product stewardship.
To discuss product stewardship
issues concerning rubber and
other products, American Recycler
spoke with James L. Schrack,
director of product sustainability
for the Product Stewardship
Institute (PSI).
As part of an economic and
environmentally sound approach,
tire producers are expected
to take responsibility for
their products, through the
end-of-life. How do you feel
the industry is responding
to this obligation?
Schrack: The industry recognizes
that if improperly handled,
scrap tires can be a threat
to the environment and strongly
supports programs to clean
up scrap tire stockpiles and
promotes training of fire service
personnel to deal with scrap
tire fires. The ultimate goal
of managing tires is to reduce
waste and find value-added
markets for waste tires with
economic value so that no extra
funds are needed to manage
the product.
PSI has worked with industry
as a stakeholder to develop
strategies for producer responsibility.
PSI is involved with many product
categories and has developed
a set of principles that include
financial responsibility. Are
there examples of systems structured
for other products that are
applicable to products produced
by the rubber industry?
Schrack: A couple models include
the approach developed for
carpet, which uses performance
goals and the Rechargeable
Battery Recycling Corportation
offers a cost internalization
model. There are examples from
Canadian provinces that are
also good guides for the United
States tire industry.
Cost internalization, eco-fees,
and direct assessments on manufacturers
are being considered for paint
products.
Several states have addressed
producer responsibility specific
to their states. Will the best
legislative solutions utilize
a state-by-state approach instead
of national legislation?
Schrack: National legislation
for products may be more efficient
for the stakeholders, but PSI
understands that there are
state-by-state issues and the
systems being used in each
state will not be changed.
PSI recommends harmonization
of the state approaches wherever
possible.
PSI has worked with stakeholders
to develop a set of Framework
Principles for product stewardship
covering producer responsibility,
retailers, government and consumer
responsibilities, incentives
for cleaner products and sustainable
management practices, flexible
management strategies, governance
structure, financing and environmental
protection. These principles
would ideally be incorporated
into any legislation that is
developed, either on a state
or national level.
What are some of the strategies
that PSI has developed to the
environmental concern of scrap
tires?
Schrack: Here is a list of
the issues, solutions and strategies
PSI helped develop through
a collaborative process.
Concerning waste tire generation,
the solution is to increase
the lifespan of tires by: increasing
consumer education on tire
maintenance, providing free
and convenient pressure gauges
and air for tire maintenance,
installing “smart tire” systems
on new vehicles, manufacturing
longer lasting tires, encouraging
consumers to buy longer-life
tires, developing a unified
approach to optimal tire pressure
and encouraging proper wheel
alignment on the vehicle.
Waste tire markets can be stimulated
by developing set measurable
goals for market development
and reducing disposal, conducting
life cycle assessment among
different market opportunities,
and evaluating regulatory barriers.
On the issue of tire reuse,
retread and remold, the solution
is to increase reuse and retread
markets by promoting use among
fleets, reducing liability
concerns over reused tires,
promoting tire repair and education
on maintenance of truck tires
to increase retreadability.
Crumb rubber markets can be
stimulated by developing sustainable
and diversified markets by
promoting existing specifications
for crumb rubber, overcoming
perception related to inferior
quality of recycled content
tires, researching and developing
strategies to overcome technical
barriers to using crumb rubber
as a raw material, offering
equipment grants, and providing
marketing aid for California
tire-derived product manufacturers.
Increasing the percentage of
recycled content in new tire
manufacture can be accomplished
by conducting research on technologies,
providing financial incentives
to increase demand for recycled
rubber, developing recycled-content
tire procurement specifications
along with a strategy for procurement
of recycled-content tires and
molded products, and providing
incentives to manufacturers
to use recycled content.
Shredded tire markets can be
improved by increasing the
civil engineering applications
for shredded tires, providing
education and information on
benefits of using waste tire
shreds in landfill applications,
educating transportation officials
about ASTM specifications for
tire shreds, allow for, and
promote waste tire use in local
septic fields/drainage through
local ordinances and state
rule, and education about specifications
to increase the use of tires
in road base.
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