Bridgestone Americas announced its Firestone Liberia natural rubber growing and processing facility earned International Sustainability and Carbon Certification (ISCC) PLUS recognition. The Firestone Liberia facility is the world’s first natural rubber farm to achieve ISCC PLUS certification.
The Firestone Liberia facility earned the certification for its efforts in reducing environmental impacts, utilizing resources efficiently and enhancing its capacity to adapt to, mitigate and build resilience to climate change. The certification also recognizes the farm for the implementation of good agricultural practices, ensuring proper working conditions, complying with local regulations and fostering effective management practices to facilitate ongoing growth and improvement.
“As we progress in our transformation to a sustainable solutions company, we are making incredible progress toward sustainable manufacturing,” said Rick Burnett, vice president, internal manufacturing division, Bridgestone Americas. “The ISCC PLUS certification is a pivotal milestone which recognizes our actions to sustainably growing and processing natural rubber as we accelerate our progress toward using 100 percent sustainable materials in our products by 2050.”
The Firestone Liberia facility earned the ISCC PLUS certification for its efforts in reducing environmental impacts, utilizing resources efficiently and enhancing its capacity to adapt to, mitigate and build resilience to climate change.
The Firestone Liberia facility is the largest contiguous natural rubber operation in the world, covering approximately 118,000 acres or 185 square miles. The facility is also Liberia’s largest private employer with approximately 4,000 teammates who harvest and process natural rubber. The company also plays an active role in the Liberian community by providing teammates and their dependents free medical care and operating 23 schools, which educate more than 7,000 students.
After processing, the natural rubber is shipped to Bridgestone’s tire plants in North America and Europe for the manufacture of tires. This includes Bridgestone’s flagship EV touring tire, the Bridgestone Turanza EV, which incorporates 50 percent ISCC PLUS-certified recycled and renewable materials and are manufactured using synthetic rubber2.
The facility’s ISCC PLUS certification represents a major stride toward the company’s 2050 goals, which include achieving carbon neutrality and producing tires exclusively from 100 percent sustainable materials3. Bridgestone also continues to advance its R&D efforts aimed at diversifying the world’s natural rubber supply, including commercializing the use of guayule natural rubber in tires.
The Firestone Liberia facility is Bridgestone’s 16th facility or organization to earn ISCC PLUS certification since 2022.