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Business Briefs

Bunting Magnetics celebrates 60th anniversary and rebrands as Bunting

Bunting Magnetics Co. celebrated its 60th anniversary as a company in August. Since being founded in 1959, Bunting Magnetics Co. has grown from a small company in Chicago, Illinois, to a growing global force with multiple locations in the U.S. as well as abroad. Bunting Magnetics Co. has acquired several different companies over the years, and in celebration of the 60th anniversary the company has made the decision to launch a major rebranding effort, unifying all of our divisions under the single brand name “Bunting.”

Previously, the acquired companies retained their original names and were designated as being “A Bunting Magnetics Company.” Now, rather than having multiple names to differentiate between divisions, each division will be described as Bunting – Newton, Bunting – Redditch, and so on.

The decision to rebrand was made with the goal of uniting all companies associated with the Bunting brand under one name, eliminating confusion for customers and establishing the Bunting brand as a world force.

Published in the September 2019 Edition

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