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Business Briefs

James River Equipment is new Sennebogen dealer

Sennebogen LLC president Constantino Lannes welcomed James River Equipment as the manufacturer’s dealer in Virginia.

Originally founded in Colorado in 1926 by Rudolf Romer, James River Equipment has long since migrated to its current base near Richmond, Virginia, now led by the founder’s great-grandson, Mark Romer. The dealership represents the full range of John Deere equipment throughout a four-state area, including eight branches in Virginia that will support the Sennebogen line.

Sennebogen’s resources in North America also complement James River’s commitment to service and parts. Although Sennebogen machines aren’t manufactured in the U.S., Sennebogen LLC, in nearby Stanley, North Carolina, maintains a 100,000 sq.ft. facility for its head office, warehouse and training center.

Published in the October 2019 Edition

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