KAR Auction Services Inc. has rebranded and will begin doing business as “KAR Global.” The move comes after several years of rapid geographic expansion across North America and Europe and the company’s acquisition and development of new technology and data-driven products, services and capabilities. Headquartered in the heart of the Midwest’s innovation and technology corridor, KAR Global has more than 200 operating locations in ten countries and customers in over 75 countries. KAR Global will continue to trade on the New York Stock Exchange under the ticker symbol “KAR.”
Over the past several years, KAR Global has made a number of high-profile, strategic acquisitions that accelerated the company’s digital transformation. These include STRATIM’s digital fleet management platform, TradeRev’s real-time digital auction marketplace and the data analytics engine at DRIVIN that powers KAR Global’s pricing insights, vehicle recommendations and portfolio management solutions. Additionally, the 2019 acquisition of CarsOnTheWeb, recently rebranded ADESA Europe, gave KAR Global a strong foundation across the major European automotive markets and a platform to deploy the company’s other capabilities, such as financing and logistics.
Published in the November 2019 Edition